Facebook share is the easiest to implement, and most widely used Facebook marketing tactic for advertisers to use on their own website.
With Facebook share, you can easily format news, articles, audio, and video to be seen on Facebook when a user elects to post your content to their news feed; the result, an automatic endorsement from one Facebook user, to all of their friends.
Facebook share should make you think about what type of content you’re posting on your blog, your website, or any other form on the web. Why? You need to be asking yourself, “Is the content I’m creating now going to make someone else not only want to share it with their friends, but compelled to do so?”
In other words, are you rambling away in your blog post that you made, or did you add in some humor so it made the Facebook user laugh hard enough to share it? Did you post another article on your area of expertise, or did it stand out in the crowd? Was it the best you could do?
There’s a book I highly suggest you reading that will help you stand out in any crowd. It’s called POP, Stand out in any Crowd. Written by a friend of mine, Sam Horn, Sam teaches you how to write, create, or identify things unique about you that are (P) Purposeful, (O) Original, and (P) Pithy.
Facebook share gives you the platform to stand out in any area of expertise and shine. It allows one piece of well organized material to be virally distributed among Facebook users worldwide. It only takes one early adopter of your content for your media to be viral and international.
Facebook Share is pretty easy to use. By just copying and pasting a short line of code on your website, you can easily allow users to share anything they want. Find out How To Use Facebook Share.
Once you understand how to get Facebook Share on your website, you need to get more users sharing your content. Increasing Facebook Shares can be difficult, but we cover it – Increasing Facebook Shares.
Not sure Facebook Share will work for your marketing tactics? Compare what you’re trying to achieve to our Facebook Share Success Stories.